As an ecommerce startup, it is key to keep up with our competitors pricing strategies/changes on the market. Which pricing optimization software do you find the most beneficial and helpful for tracking competitors pricing? (Prisync, Repricer Express, EReprice) Are there other optimization software tools I should consider in order to ensure my pricing is at a competitive rate?
First let me start with a disclaimer, I work for a price management & optimization software provider (PriceEdge). Anywho, I would like to share some insights I’ve gained over the last years as a Pricing Manager and what types of software that’s out there. Hope it sheds some light.
For competitor price tracking only, there are hundreds of options in the market as the online scraping capabilities have become extremely commoditized during the last 10 years.
The established players I typically run into that does this are:
But like I mentioned there a plenty of other players doing this. A good place to find more of them would be here
If you are looking for more than just keeping tabs on your competitors, there are also a set of providers that offers that and more, including more or less dynamic pricing, in some cases also “AI” (typically ML-based).
The established players I would highlight here are:
In addition to these ones there are also a set of what I would call “fortune 500” providers that offers pricing capabilities.
Here I would put:
I’m sure I missed some players, but this list should be a good starting point and set you off in the right direction.
|http://www.priceintelligently.com||We help SaaS leaders align the right product to the right customer for the right price in order to boost revenue and learn more about their customer.|
|http://www.ibm.com/ibmprice-optimization||Designed to enable retailers to optimize base prices to achieve their sales, volume, profit and price image objectives for regular, everyday items.|
|http://perfectprice.io||Perfect Price delivers price optimization as a service, leveraging machine learning expertise previously applied at Twitter, Microsoft, and Disney. With less than an hour of setup, a company can start to leverage their proprietary data, third party data, and customer interactions to price everything right.|
|http://www.pros.com||PROS helps you use your big data to sell better.|
|http://www.vendavo.com||More than pricing optimization, Global 2000 leaders need visibility into every deal, every contract and every sale to continuously maximize margin and profit at every moment. What Vendavo offers in margin and profit optimization is unparalleled and directly tied to your success.|
|http://www.zilliant.com||Zilliant Gives the Best Answers to Everyday Sales Decisions:Who to Call, Which Products to Pitch, What Prices to Quote|