Subscription services · E-Commerce

What is the best subscription model support for DTC consumer good product?

Lane Soelberg Strategic Advisor | Entrepreneur | Executive Producer

August 21st, 2014

Looking for clean/easy way to support subscription model for a DTC consumer product being sold online. Is it just shopify with a plugin?

Michael Jung Product at Lincoln Loop

August 21st, 2014

Hi Lane - didn't know you were on here!

I've seen Stripe's subscription billing implemented for SaaS.  It's pretty good!

https://stripe.com/docs/subscriptions

David Hauser Young Entrepreneur, Speaker, Founder of Grasshopper and Angel Investor.

August 21st, 2014

My company http://chargify.com is a product built for subscription businesses and has plugins for Shopify, Heroku and others.

Ryan Koonce Entrepreneur. Investor. Advisor.

August 21st, 2014

I've built a couple of subscription DTC systems.  The off the shelf systems (like shopify + stripe or chargify) are OK for proof of concept, but they just don't have the flexibility you need in the long run to optimize the funnel and consumer experience in a way that will get your conversion rate over the hump (unless you have some amazing, no /low cost marketing solution).

Send me a note and we can set up a call.  I'd be happy to walk you through the various options.