I have an idea for a dating website that will utilize an interesting model to engage users. with a the dating scene so full of apps whats the chance of success if the model appeals to people
Talking out of my butt here.. isn't the only important metric for dating apps the number of girls you have using the app? Wherever the girls are, the guys will follow!
I've had a couple of unique ideas I have not found done in other apps. Maybe it is a similar vision to yours. Dating apps are differentiated by 1) target audience (straight/gay, profession, and principally geography, among others 2) the design of the interaction - swipe, who initiates. AND then every dating app has to deal with the business and revenue side - CAC, ads, freemium, lots of free products. Let me know if you are doing one of these differently and maybe we can explore this further.
I was really curious about what the dating population wanted, that they weren't getting. So, I created a few polls, and this is what I learned from 1,329 respondents:
1) People are inherently exclusionary and perhaps even racist. The number one request was a tool-set that allowed for easy exclusion based on race, and to a surprising nth degree. People even wanted to exclude based on people's family; i.e. no brothers or sisters that are married to our have mixed race children, etc. WOW, really!?!
2) The second most popular request was a tool-set that allowed for easy exclusion based on socio-economic factors. People want to know that their potential match "comes from a good family". There were some pretty shallow comments for this one.
3) The third most popular request was what I had in mind. People want reassurance that they are communicating with a real person, real name, real "story", and that the person is not a criminal.
Dating apps / help / products will always have a market assuming they accomplish the task successfully. If you fail to get traction it won't be because the scene is so full of apps, but because your model isn't any more successful than what's already out there.
Sigh. First of all, tired of people assuming everyone's hetero. Secondly, even in het dating, you have a two sided marketplace where the costs and benefits of interaction are completely different for both sides. No one, and I mean no one, has solved this problem. When a guy hits on me, they're stepping up to a wheel of fortune for a spin. It costs nothing to spin, and they (think they) might hit the jackpot. That's perverse. Whereas men have a statistically founded fear of humiliation in such an interaction, women have a statistically founded fear of being sexually assaulted and/or murdered. So if you have found a way to reconcile the radically different cost/benefit tradeoffs to het dating, then by all means.
I highly appreciate everyone for taking the time to answer my question. Ill go ahead in pursuit of the idea i have
I have believed for some time now that a dating App that entailed both identity & security verification could be profitable.
Depends what an "interesting" model entails. Sociologically speaking, there market size for dating apps will only beexpanding as we get more and more isolated and generally lonely. Psychologically speaking, there isn't much heavy lift in terms of creating extra motivation for folks. The challenge is to build it up. Just do it. Good luck.
Hi Roman, If I was a betting man, that was using betting logic I would first look at these things
#1 +90% of all startup ideas never make it to the "success level"
#2 +50% of all startups fail
#3 Based on the question I am giving you a 80% chance or a 1% Chance of Success. I can read the question 2 ways (80% Chance way)...Dating Website that gives you opportunity with an "Interesting Model". First Impressions do sell and an opportunity to date a "Model" is intriguing. Add in "Interesting" and now you have compatibility, intelligence, and a "girl/guy next door appeal".
Now for the 1% real odds Chance which I am leaning toward how you actually meant the question to read. There is no "Story" here and nothing to get excited about...give your startup a powerful story to tell.
I posted this for another question but it is very applicable here.
Know the difference between "Your Story" and "Your Ventures Trade Secrets". Don't ever hold back on telling others about your story (your idea in this case)and getting them to "Buy In" to you and venture. Basically have the story ready, never say "We are currently in stealth mode" or be "idea generic". If the vision for the venture is big enough "Buy In" should include connection, talent, help, and impact from multiple people/groups.
Now "Your Venture Trade Secrets" are another thing. Dive Deep until you find your "Trade Secret Hypothesis". That secret that if you told your competitors everything else about what you are going to accomplish but held the trade secret back they still would not be able to beat you!
You may find if your honest that you don't have the "Trade Secret" yet based on the above. If this is the case "Double Down" and tell 2X as many people your vision until you get that "Aha" moment that typically will come from the feedback of the many. Personally, I like all feedback...Positive feedback builds us up and helps us get through life in a startup, Negative or Constructive feedback is helpful and it allows for growth in vision and self.
There is no one who can guarantee, what idea will work or what will not. But hitting the ground will create an impact. Either you will learn or succeed.
But then also a proper market study is required. I would suggest to collect the data from the people, may be from surveys. You can ask them questions, what do they dislike about dating apps? How do they find partner for date? What should be a next to compulsory feature they are looking in dating app? etc etc.
So this way, you might have some basic idea of the people's interest and your next project.
I hope you found it useful. If you have any queries, please feel free to connect.