Advertising · Angel investing

Creating a Perfect Pitch Deck; Best Prototype and Wire framing tools


November 21st, 2018

Hello Co-Founders, I recently watched the co-founderslab Master Class on The Perfect Pitch Deck. It was excellent and here is a link to the video in case you missed it.

Any how, Josh mentioned using Prototyping and Wire Framing tools for non-tech people to create examples of what their product may look and feel like.

Does anyone know the names of these products or have any recommendations on prototyping and wire framing tools?

As always, Any help would be greatly appreciated.


Andy Freeman Product Management and ... - Looking for new opportunities

November 25th, 2018

Investment pitch decks are not about the product. They're about the investment. (You can have a great product and not have a good business. You can have a great business that is not a great investment.)

I've watched 900+ early stage investment pitches.

I don't remember a single instance where a screen shot helped and there were dozens where screen shots actually hurt.

FWIW, demo videos and interactive demos have a similar track record, with the added bonus that they fail reasonably often.

Scott Omelianuk Entrepreneur in Residence, Consultant; Creating, Remaking, Managing and Marketing Businesses

Last updated on November 22nd, 2018

IMO, Justin, wire frames should never be more than the most basic blueprint and only with whatever color or texture or line variation necessary to convey different experiences, paths, etc. The more bling you introduce in wire frames the more side-tracked you can get with stakeholders--they start focusing on what's unnecessary and not what's necessary to move the project forward, they start to see the blueprint as the final project. And conversations sidetrack into ones about qualities--skins and branding--rather than processes. That said, and, having worked on sites with hundreds of millions of page views, PPT has always done just fine for us. I do like Balsamiq, and the fact that it has a lot of preexisting icons and if you feel you need that, go for it. But there's a reason their sales video says, if you can use Microsoft Office you can use Balsamiq. They're basically the same thing, one just a little fancier and a little more costly than the other. As in so many things when it comes to creation, the right tools for a job are whatever ones you have and the passion to get it done, regardless.

Craig Conlee

November 21st, 2018

Adobe XD is amazing and easy to work with. AppCooker is also amazing. OmniGraffle works as well.

Tim W My craft is SaaS sales and creating strategic partnerships

November 23rd, 2018

I'll second Adobe XD for creating a clickable concept prototype. It was easy to figure out being non-technical.

Daniel Turner Available

November 21st, 2018

Why do you want to create a prototype? What question might that answer? What might you learn?

Christopher South CEO & Co-Founder at Spot Trender

November 21st, 2018

Balsamiq is a popular one among Silicon Valley startups. I was introduced to it years ago and used it. It is a super quick way to wire frame.

The other way I would mockup is actually using Power Point - although this is tough with long scrolling pages, but I found it is fast, easy to put images and graphics together and you can make it interactive.


November 21st, 2018

D. Turner, Prototype creation is being used to present to our Corporate client partners so that they have an idea of the look and feel of the app while it is under development. We have there commitments, however we feel like we can drive a higher initial investment with good prototype screen shots.

Tommy Founder @wodanlabs, LegalTech | Seeking Co-Founder & Advisor Opportunities

November 22nd, 2018

Hey Justin, try the free version of MockFlow for quick wire frames. The available icons are much quicker than using Microsoft Office. Great, simple tool for basic drawings and sketches to help get your ideas across to early customers or investors for feedback.