Crowdfunding doesn't immediately strike me as the right funding source for your business where an exchange of equity or product bragging rights is usually the norm.
However, that being said, I know you are already trying it out so would be keen to understand how it goes.
I would suggest you also try out a number of other sources such as government funding or angel investors. The latter can be extremely helpful and are astute investors who can provide money and open doors.
Hops this helps.