Public relations · Digital Media

Examples of great press kits?

Jack Byer Cofounder at Stealth Startup

February 17th, 2016

Putting together a digital press kit and would love to see examples of best in class press kits. Also interested in important do's and don't from the people that receive them
A great idea is 1% of the work. Execution is the other 99%. In this course, we’ll teach you how to conduct market analysis, create an MVP and pivot (if needed), launch your business, survey customers, iterate your product/service based on feedback, and gain traction quickly.

Mason Pelt Growth Marketing Consultant, Speaker & Writer

February 17th, 2016

Deb Zell Customer Experience, UX, Techie

February 17th, 2016

You should reach out to Kim Pieper at Digital Brinq - I got great press kit examples and consulting from her.

Robert Hoskins (4,400+)

February 17th, 2016

How to Build an Online Press Kit

The following link provides a list of materials that may be included as well as a page layout. There are several pages of information so click on the red arrows at the bottom right of each page:

Theresa Marcroft Marketing Strategist / CMO / Interim VP Marketing

February 17th, 2016

Hi Jack,
When I served as ShotSpotter's "interim vp marketing" last year and re-did my client's web site, I created an online Media Kit that has gotten rave reviews.
All the contents are listed outline-style on the left and every piece of content is just one click away from any journalist who wants to access datasheets, videos, B-roll, screenshots, logos and executive photos.  This approach was *very* well-received.
Best wishes,
Theresa Marcroft

Shel Horowitz I help organizations thrive by building social transformation into your products, your services, and your marketing

February 18th, 2016

I get very positive feedback from journos on this press kit:

Alper Cakir

September 7th, 2016

Have you checked out the media kit builder? (also check out the press release template)