I'm working on a hardware startup, and have very little experience with financial modeling. We are still in the very early stages and I needed help with 2 aspects of financial modeling:
1) Coming up with a basic revenue model and some basic projections for internal use and to share with friends and family investors as we start thinking about a seed round.
2) We are also planning to launch a Kickstarter next month. How should we set our funding goal? What factors should we take into consideration? I want to make sure I have a funding target that is good enough to ensure that I am able to fulfill the orders (i know this might cause my goal to be a little high and therefore decrease my chances of getting funded, but I still think it is a better strategy?)
Any comments, resources or suggestions will be really helpful!