Fundraising · Bridge financing
We have a MVP product that was built in collaboration with a client. They have first rights to refusal to it and in a few months it is all ours to promote and sell. It is a freaking amazing and awesome wearable tech platform. Yet, I can't say a word about the product name till it's launch. We need bridge financing to get us to the campaign and get the orders.
Here are the facts:
We're about four weeks from finishing the 20 samples that will go out to the world and the marketing company will promote the idea. The whole team is focused on execution, that leaves just me to keep us going.
To continue on past a marketing campaign and get this to the public hands, we will need bridge funding. How do I get to tell investors and potential angels what is going on and get them excited?
We have a great team, ability to execute, 10 - 20 years experience in fashion tech and product design, got to MVP on less than 300K , got corporate sponsor to get us this far. It looks pretty good, but I'm stuck on the way to get bridge funding to get to the next stage of market and sell.
I am sure that people say this all the time, but this looks so obvious to me why someone would invest. What questions should I be asking to lead them to invest? How can I find the right people to talk too when I can't share the product name or my client at this time?