Marketing · Partnerships

How can I find a partner if I'm not good at negotiating?

RainOrShine Inhabit the Future Seeking partner

May 31st, 2018

I don’t enjoy, and in fact, struggle in areas such sales/negotiations/closing deals.

I see the loss of important business opportunities where I could implement the solutions that I am working on with significant profits.

How can I find a partner who will compensate and take the opportunities I can offer, that this should also be a sale?

Thank you for your suggestions.....


Marian M Interdisciplinarian. Bayesian. Probably optimist.

June 1st, 2018

Welcome to the club. Statistically speaking, half of us are bad negotiators, at least worse than the median ...


I agree with Bridget. It is hard to provide advice without knowing you and the business you are in, but I don´t consider it as a weakness. In the right setting it is even a strength.


I don´t know your background and whether you want to do something about it, but if you like to read books you may be interested in "Quiet" (by Susan Cain; a strongly recommended book if you consider yourself an introvert) and maybe also "Give and Take" (by Adam Grant).

richard cohen Venture Capitalist

May 31st, 2018

in my opinion, i'd advice you figure it as a weakness and it should be worked on, negotiation and closing deals are very important skills to be possessed by an entrepreneur or business manager/owner

Bridget McMullan Building Better Products, Upfront

May 31st, 2018

Hi there! I think this is a phenomenal and honest question. My recommendation (being the one who believes I am good in the negotiation department) is setting up a foundation where you make someone work for it. For example, if your goal is to increase the number of clients or users (I am not sure your exact business), you can pay multiple sales representatives commission. After some time, you can determine if you trust this person (and see their results) to strike a fair contract. In my opinion, you do not need to be great at this (especially if you do not like it), but you do have to trust the person who will represent you in this area. I hope this helps and feel free to message me if you need further advice. Good luck!

Brent Chauvin Lure.is can build your MVP to get funded or scale into a profitable organization

June 1st, 2018

This is a cool problem to try and solve! There are a ton of sales book out there that address negotiation directly, and closing deals directly. Getting to Yes by Roger Fisher and William Ury is good for negotiation. Maybe look at Zig Ziglar for closing scripts. Secrets of Closing the Sale by Ziglar is jam packed with great closing scripts, character traits and great sales idioms. Best of luck!