Marketing · Adwords

How do you deal with marketing channels that take a lot of time to see results?

Abdullah Javed Student at Government College University, Faisalabad

October 7th, 2016

They might be the best channels for a company, but how do you know unless you commit to a solid amount of work and playing the long game? Or do you just spend your time in channels with fast feedback loops, like FB ads and Adwords?

Andria Younger, MA

October 7th, 2016

Hi Abdullah,

For startups and entrepreneurs, you need to be very careful on FB ads and Adwords.  You can quickly burned through A LOT of money if you don't know what you are doing!  I personally use to find and test out people who can help me on marketing projects.  Its a low cost investment.  Only use people who are top rated and will a lot of great reviews.

Also, before going the FB Ads and Adwords, here are some free or low cost marketing tactics you can do today to quickly start building reputation, authority, as well as generate leads for your services.

Hope this is helpful!  Good luck!

~ Andria

Tyson Isham Digital Marketing Consultant, Founder, Business Strategist, and Content Creator

October 7th, 2016

I like to spend time on advertising channels that have fast feedback loops. If the campaign seems to have promise then I will consider applying it to the more expensive marketing channels with slow feedback loops.