Minimum Viable Product · Feature Development

How to find people to brainstorm feature sets?

Steven Corn CEO at Metis Advantage

April 28th, 2016

I am developing a MVP for my new company which involves patient advocacy.  I want to develop a mobile app MVP and I'm currently building a feature set.  I'd like to get suggestions on how I can find people with whom I can brainstorm functionalities for this app.  I'm reaching out to colleagues and friends (especially those that match the demo of this app).  I'm finding that that is not enough.  Any ideas on how to do this more broadly?


Peter Jordan Revenue hacker for startups - journey to the $1 of revenue

April 28th, 2016

Hi Steven, Since you created the idea, you must know who the patient's will be. You need to look within your network to find such patient's that match your customer profile and persona. If that does not exist, then consider starting a focus group that attracts the patient's you need feedback from. Be creative in attracting a large enough sample. Peter

Scott McGregor Advisor, co-founder, consultant and part time executive to Tech Start-ups. Based in Silicon Valley.

April 28th, 2016

There are User Experience experts you can hire. I do this sometimes and I also have colleagues that do that. You can also get a broad set of ideas by hosting a MeetUp on the topic. The benefit of meet ups is the broad range of ideas you get. The danger is you get too many and you create too complex a n MVP. UE experts can help you narrow in and Go deeper into what creates success in an MVP. you might want both. Scott McGregor,, (408) 505-4123 Sent from my iPhone

Bill Lennan Red Rope Social - everyone is an influencer.

April 28th, 2016

Hi Steven,
who is your target user?
What's the problem you hypothesize your app would solve for them?
Find 10 of them and see if they your hypothesis are accurate.
If your hypothesis are good - use something like Gliffy to wireframe the UI. 
Best of luck :-)

James Tucker Director of User Experience

April 28th, 2016

Hi Steven, I agree with Peter in terms of looking within your network and recruiting people so it sounds exciting for them to participate. This part of the process is an artform in itself. Always keep looking for people to test and manage them in a CRM so you can go back to them for more feedback. 

Secondly, you mentioned you are creating an MVP and want to recommend a better model for validating features and ideas than a single MVP. 

Have you tried "pretotyping" methods?


Neil HereWeAre Want To find-close Business Online without competition Before They Google Search? We solve this problem 1(508)-481-8567

April 28th, 2016

I'd need to know what you are trying to do and what the "product" will do. Its kind of hard to brainstorm without knowing that. If you are concerned re telling too much here, reach me at and please fill me in.