Business · Business Development

How to grow a software company

Ryan Faisal Hi, im Ryan Founder and C.E.O of Vertex Technologies

May 21st, 2021

Hi, im Ryan I've founded a software company called Vertex Technologies. I have been wondering how do you grow your business and get clients thank for any advise .

Paul Garcia marketing exec & business advisor

June 5th, 2021

The first element is to do your market research, find your product-market fit, and validate your marketing strategy. The first step of this element is to make a list of all the assumptions you have about your service, your customers, what people want or need, everything. Then test each assumption individually to find out what you need to adjust, correct, or redirect. Businesses don't grow like watering seeds. If you build it, they won't just come. It takes extensive planning, testing, and validation before you launch to know where your future customers can be found, what will get them to notice you, what they'd be willing to pay under which conditions, and so on.


Good luck.