Business Strategy · International Expansion

Is there now a blueprint to beat Uber?

Junard Quijano Freelance Contractor/Virtual Assistant at Upwork

March 16th, 2017

Late last year much was said about how Didi “slayed” Uber in China due, in part, to better understanding of local governments and relations, as well as shrewder and more aggressive marketing. I’m reminded of this while reading about the company Grab expanding into India and Vietnam. It seems that companies feel that Uber can be beat in emerging markets. How much did the loss to Didi embolden Uber’s competitors around the world? What is in the Didi blueprint?

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