Online Video

Movies and shows content licensing

Ilya Livshits Senior software engineer (Lead)

November 8th, 2020

I’m building an educational video on demand platform which will leverage movies and tv shows as content. Does anyone know how and where to get licenses for them? I know there are business models where companies are allowed to use movies for 45-50% of startup’s income. is it really achievable and how difficult it is?

Paul Garcia marketing exec & business advisor

December 8th, 2020

Each content owner either has their own licensing department or works through a licensing bureau. There's no standard. You will likely need to negotiate individually with every single content owner, even if managed by a bureau.


As for whether this leads to an economically viable business opportunity, you need to do direct research and validate your marketing strategy to determine if it's a business worth pursuing, based on your goals and available resources.


This isn't even a fully formed idea yet. Keep working on it.