I am a young entrepreneur and I have been working on an EdTech startup software company for the past few years. I am at the point where I have done extensive research into the market, reached out to multiple school districts all around the US asking if this service would be needed. I have spoken to teachers, parents, students and other district employees as well.
I have a website, logo and partial prototype that shows what the product will look like. I also have been in contact with other student information system vendors to determine what the integration process would entitle later on down the road. What should my next steps be?
Max,Congratulations on your exciting progress. The primary next step is to get your prototype completed and run beta testing to show proof of concept. Is your software product IP protected? If this is a patented product you want to protect your IP before you share more details with others. Steps that follow next really depends on what your business strategy is? Do you plan to launch as a product for your own company? Are you looking to work out a deal with a larger player in this education market that your product would compliment their existing product line? Either way a Business Plan will likely be needed. Good luck!
Develop an MVP an in parallel sign at least 3 school/district pilots that would be willing to convert initial pilot contract into a standard contract if the pilot metrics are met.The most likely scenario is that you will have to run that pilot for at least a school year. During that time you will have to adjust your initial product and go-to-market approach as you go through this process.
I would suggest beta testing the product if possible. If not, then you'll have to develop an MVP which you can then beta test with 1-2 schools and receive feedback over 30-60 days, make adjustments and then determine a roll out strategy.
Since you are already in contact with the vendors you may first want to try out the prototype with vendors or ultimate end-users (I am not sure who your target audience are). Interact and check with them if that is a product they will actually use? One important tip would be the product should be solving problems they face everyday. Once they are hooked and familiar with your products then you can slowly implement your business model. Remember to dive into the water and ask (sometimes even beg) the potential customers to try your product, get feedbacks and iteract quickly.
First develop a business plan / Executive Summary and build a social network presence. Then start raising capital. A good website for Start-Up and Early Stage Companies is: https://www.SprocketNetwork.com