Ah the age old question...When did you decide to pivot or persevere?
To me this is one of the defining characteristics of great entrepreneurs,
i.e. knowing when to make this decision. I don\'t think there\'s an easy
answer to it, it\'s much more art than science. That said, I think the
cliche of trust your gut actually applies here. What I will say, from
personal experience, is that once you make the decision to pivot, in order
to give it a chance to succeed, you must pivot completely, without any
hedging by continuing to pursue the old product/strategy and the new one.
This is hard to do, but necessary IMHO for successful pivoting.