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Vijay MD

Founder Chefalytics, Co-owner Bite Catering Couture, Independent consultant (ex-McKinsey)

I have a SaaS product that's just about to go into alpha and I'm trying to think through what a private beta looks like. (it's a SaaS product for the catering industry focused on streamlining operations and improving visibility of KPIs)

Debating whether to make the private beta free to reduce the selling friction (given they'll be dealing with something 3/4 baked) or if starting with an extended trial but with payment terms baked in is the better approach (to make sure we're getting feedback from people willing to pay/ who can also give us feedback on pricing).

Was curious what other entrepreneurs have experienced in the SMB space -- better to set payment terms up front for a still developing product, or better to get people on it and use the shift our of private beta to test the pricing model.

Thoughts?
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