Email Marketing · Marketing

Sendrid vs. Mailchimp?


September 3rd, 2015

We've been long time sendgrid users, but over the last few months we've had several issues with them either losing emails and/or giving terrible customer service. Considering switching to mandril - what have others used and what do you like or hate?

Justin Chen Entrepreneur, Co-Founder at PickFu

September 3rd, 2015

We have one business set up on SendGrid, but, like Tim, all our newer ones use Mandrill because of the cheaper pricing and better user experience.  

Alex Eckelberry CEO at

September 3rd, 2015

@Craig Conlee, I don't know where you get your opinion, because it certainly isn't based on fact. Mail is essential to any comprehensive marketing strategy. We'd die without it. 

We use Campaign Monitor and GetResponse. Each have their plusses and minusses and I like them both. MailChimp, not crazy about personally based on an experience many years ago, but they have a solid reputation. 

You might take a hard look at GetResponse. 

Brent Laminack Principal at OpenFace Systems, Inc.

September 4th, 2015

Ok people, everyone on this thread who's talking email marketing campaigns hasn't read the question. The question was sendgrid vs. mandrill. These aren't for opt-in bulk email marketing. These are for TRANSACTIONAL email delivery. What's the difference? When you opt-in to a mailing list and the marketer sends an email to you and everyone else on the list a couple of times a month, this is MARKETING email. NOT what we're talking about here. If you buy something on an ecommerce website and get a shipment notice, or click the 'forgot my password' link or initiate a one-of email, that's transactional. That's what we're talking about here. And yes, I've been using Mandrill as well. I've used Amazon SMS as well. Amazon is cheaper, but has next to no administrative reports or tracking. There are about a dozen other providers out there, see:

Damien Filiatrault Software Architect and Strategy Consultant

September 3rd, 2015

I found I got enough in the free version of Mandrill (volume and inbound processing) to run my business, whereas in Sendgrid I had to upgrade to a paid plan.


September 4th, 2015

We’ve been using Postmark for the past year to good effect but we’re starting to question the delivery of some emails. Mandrill looks to deliver a more rounded solution with better analytics and design so we are swtiching next week.  Jamie Riddell CEO Digital Tomorrow Today Unit 1 Brightwell Barns Waldringfield Road Brightwell IP10 0BJ

Phil Benham

September 4th, 2015

@Rosalind Nelson - Mailchimp is an ESP (email service provider) which will allow you to communicate with your audience via email broadcasts (send out an email to everyone at once) or autoresponder (send out emails automatically based on conditions).

Mandrill, on the other hand, is a transactional email service (created and owned by Mailchimp).  Transactional emails are sent when a visitor does something on your site; i.e. buys something, order is sent, etc. 

On the issue of sending your flyers via email since they are done in HTML, that may be possible...but they have to be reformatted.  HTML for email is done using very old technology using tables.  You would have to find an email coding professional to set that up.  I would suggest turning your flyer into an image and sending it via email as an inline image.  If you look for documentation on how to do this with your ESP, you should be able to get that done fairly easily.

This thread is about the differences between Mandrill and Sendgrid as transactional email services.  Unfortunately, I don't have time to research those; but I thought I'd answer Rosalind's questions.

Steve Karmeinsky CoFounder City Meets Tech / Lean Capital Ltd / Placeholder Ltd

September 4th, 2015

There are lots of alternatives. Depends on what you want and how much control (and do you want programmatic control or not).

A really nice company is Mailjet (say I sent you), great customer support and flexible solutions.

You could also lot at AWS SES, they've got a lot better since they started,

Alex Eckelberry CEO at

September 4th, 2015

@Craig Conlee, no need for snarkiness. Email is part of a comprehensive email strategy, and is by no means the only method of marketing these days. 

For example, I have one company I run which generates virtually all its leads through email; without email marketing, the company would be dead. There are those who don't open mail, and that's fine. But to throw the baby out with the bathwater is a mistake. 

In other words, my opinion is based on hard-won fact and real-life lessons, not on conjecture. I think what are you doing is Zealr is interesting, perhaps you should spend more of your effort trying to win converts as opposed to attacking them.  

David Sr Cloud-First AI Deep Learning Video Security Executive

September 11th, 2015

Ditto Alex.

I'd like to think we're all here to learn and help each other, so please let's focus on how we can do that...

It's been years since I've done email marketing and I can't wait to launch my current effort and get involved in building and nurturing the clients in my new email list.

Honestly I'm not sure of which email provider I will use.  I like some features of mailchimp, but my first email list experiences were with Aweber communications back in 2003-2004 era through 2010, so before I make any final decisions I'll certainly look and see what they have to offer.  It's been a while since I talked with the owner I forget his name I think greg or craig... company's probably pretty big now and I won't be able to talk with him directly any more.  :(

Anywho... email marketing and its value is by no means dead, and likely never will be.  I remember when I sold one of my corporations in 2010 to the former CFO of both Citicorp and Barklays bank (voucher from him here on FD from him btw) I handed him the USB drive with my accounting information and the Aweber email list login details he kind of looked at me, grinned, and said something to the effect of "You know... all this 'stuff' (looking around the office and some inventory) I don't even care about, it's this sales history data and your aweber list is where all the value is." and we shook hands - money wired and deal done.

Point being to all of you new entrepreneurs including as a reminder to myself...  treat those lists with care and attention, and treat them like what they are - real customers that represent real opportunity, and hold a real value.

Further to that end... if you are having technical troubles with your email list...  of course it requires immediate attention and switch vendors if necessary.  Good job using this resource to vet replacements.  :)

Good luck all.

Monir Hossain Noyon Digital Marketer

November 20th, 2017

I prefer Mailchimp and I am using Mailchimp since March 2016.