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A smart financial analyst would always conduct secondary market research so as to provide solid financial analysis & forecasting results.
There has been instances where research plays a backbone to your output as a number of assumptions needs to be taken into consideration and validated.
I feel you don’t need a CFO at this stage but can certainly look for firms specialising in supporting early stage startups and small businesses with a variety of critical to business functions.
I can be of help, if interested.