Growth hacking isn’t about quick wins and shortcuts, although they exist. In this course, we’ll cover the six-step growth hacking framework, how to measure user retention for your business, how to increase engagement and retention, and a bunch of case studies.
Growth in business means the increase in size or market value of a company. Often times this is considered part of marketing or user acquisition. Lately, you'll hear the term growth hacking to refer to a certain method of obtaining growth.