Market research

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Is market research necessary for a new product not yet prototyped?

June 28th, 2016

A client of mine has invented a consumer product which is now in the development stage. There are competitive products on the market yet they are... More

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How do I connect via advertising and marketing with the mothers of middle and high school students?

David Wachtel Principal at Navigate Consulting, Inc.

March 31st, 2016

The target market we are trying to reach are mothers with children in middle school/early high school. We have compiled lists of paid advertising options... More

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I have an idea, what comes next?

Mike Daigle Developing IoT solutions for Upstream Oil and Gas

January 4th, 2017

I have had an idea I cannot seem to shake for a couple of years now. I have spoken to a few friends about it mostly friends that I want/need as co-founders.... More

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Customer development and market research

Michael Savoie

February 14th, 2014

What are some of the better methods/tactics for customer development and market research to validate my hardware idea? I'm looking to get out and... More

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What are some creative ways to establish consumer demand?

Robin P.

August 12th, 2014

What are some good methods of establishing consumer demand for a new mobile application before development? I'm confident my product will garner ample... More

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Any Go-To-Market Strategy courses (free or paid?)

Lisa Falcone Rock Star Marketer available for company poised for growth

January 27th, 2016

I am trying to learn more about the go-to-market planning process.What are some of the best resources to really dive deep into this area?Thank you.Lisa More

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What is the best way to get a conversation with a major advertising agency without an introduction?

Glenn McCreedy Co-founder and CEO of Inara

March 30th, 2016

Our startup is a multi-sided platform in pre-launch mode. We we have done a great deal of due diligence with consumer research and talking with several... More

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Best Online Tools to Validate Market Potential?

Chris Co

June 17th, 2015

Google Keyword Planner (from Google Adwords) is one of my favorites tools to quickly find out if an idea has sufficient demand (i.e. big enough market). But... More

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What's the best way to distribute a survey about my venture (to maximize responses)?

Jared Lerner Founder trying to get everyone a few more ZzZzs

August 13th, 2015

I recently sent out a survey re:my venture to my social networks but my response rate is super low (only 23 responses after 3 days). And it's a short... More

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How to do market research for a service for other startups?

Danny Duong Founder at Titleize.com

May 23rd, 2016

I plan to create a service that will be used by other startups. Do you recommend some strategy to to market research for that?

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