We are about to launch a Saas platform. While we are in the process of putting the launch strategy together, I wanted to know what are the places where we should be sending our site to be included in order to get exposure, increase signups, and perhaps get some SEO juice right out of the gate.
If you all could recommend which places are those and the way to optimize the pitch to get included I would be very grateful.
I'd recommend submitting your company‘s website to the following sites:
My team collected more than 60 review websites and directories, where you can list your SaaS business. All directories are grouped, ranked and reviewed in the simplest possible way.
Let`s look at advantages of listing your product in SaaS directories and review websites. 1. Getting more referral traffic. 2. Attracting qualified leads. 3. Collecting do-follow backlinks.
Let`s look at statistics now. Online reviews actually precede about 75% of all B2B software purchases.
I guess conclusions are pretty obvious. So please spend time and try each directory suggested in the blog post and find out what works the best for your SaaS product https://kraftblick.com/blog/60-saas-directories/
Steve- every case is different as some companies may be shooting for link juice (aka SEO) and others for quick customer acquisition. Moreover, the type of service/goods you are selling may work on some sites better than others. My recommendation would be to see what resonates best on these communities and to check with Alexa the kind of traffic they have so that you optimize for better results.
Hey Alejandro, fantastic list, a lot of people including myself will be pasting this into our marketing todo list;-) But clearly a lot of effort to do the submissions. So do you have any stats, even just anecdotal on the results you/others have actually gained from each (or any) of these?
@Alejandro has a great list of where people announce their new products, but I think you have set yourself up for some unhappy surprises by only thinking about marketing strategy well after you have developed your product. That's completely backwards. Your marketing research, strategy, and validation are supposed to define what your product will be, who your audience actually is, and what you will need to do in order to sell the product. Building it first means you don't know if more than a small sample of people want it, what they really care about, and whether they'll ever spend money on it.
Freeze everything. Do your research, test each and every one of your assumptions, determine where your fit is, or if you even have a fit, and THEN stack all of that up against what you created. You may reveal that you have a lot of rework to do (or maybe you won't if you're very lucky). And you will know EXACTLY where you should be promoting your software instead of shotgunning it everywhere it doesn't matter.
NiceNice place int'l.