How far along do companies have to be to get investments with these types of funding vehicles? I'm at the working prototype stage, but I have no customers or 'traction' yet. My product is hardware based so I can't just put a beta version up on a website and get feedback. (Also, the prototypes are expensive and rough around the edges, so making a bunch of those for beta testing is not desirable.)
I'm just looking for some feedback and thoughts on how these crowd funding site might view my company at this point. I want to do whatever I can to make my opportunity attractive to them.