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Lawrence Lerner

Digitalization and Transformation Coach

LinkedIn has the right target audience for my business opportunites. That is, the buyers (right company, right roles) are on LinkedIn. I can narrow the search to get a relatively focused group.

  • What are some of your lessons learned using sponsored ads?
  • How do you judge the optimal spend overall and per day? I am using the "pay when a user clicks" model. That is how many clicks or what percentage should I see per day?
  • What's important that I haven't asked?