You are right to build a cadence of # of touches over a specific time period. What I think you want to do is be sure that Social Selling is invovled as Jesse mentioned. It does not always have to be that efficient but I definitely love Jesse's approach.
Sometimes people say social selling and do not always understand what it means. So I will provide this and apologize if its redundant to anyone reading the thread.
This means that a sales rep will engage the prospect with no expectation of a response. Specifically this means doing some research on the prospect, the company, their industry, etc. You do this to build rapport and trust. There is no CTA in social selling outreach.
"Hey, found this article about ______, thought you would like it."
"Hey, just saw your press release about the new product. Congrats, seems very cool!"
Hope this was helpful.