Marketing Strategy · Lead generation

Which are the best plaforms for lead generation?

Eduardo Fonseca Cloud Provider | Azure & Unity 3d Developer | Senior .NET Software Engineer | MCTS

April 11th, 2016

Hello, I'd like to know which are the best platforms for lead generation for entrepreneurs.

Specifically II'm looking for something where I can add it as html to any page of any website.

And that has or can be configured with a flow such as:
1. Request Info (Name, email)
2. Send e-mail with links to the resources

Basically I'm looking for something where you can avoid or minimize people adding fake emails to access the resources.

Thanks for the help.
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Brent Laminack Principal at OpenFace Systems, Inc.

April 11th, 2016

Eduardo,
To minimize fake email addresses the industry best practice is the double-opt in, as:
The person signs up for the resource with name and email,
a confirmation email is sent to their email address,
they click the confirmation link in the email,
they're taken to the "thanks for subscribing, here's your resource" page.
Any of the major marketing platforms (mailchimp, etc) will easily handle such a double opt-in.
These platforms will also generate stand-alone signup forms, pop-up signup forms, or forms you can embed in your html page.
brent

Jonathan Denney Co-Founder of Webpresario & Sitiopress

April 11th, 2016

Hey Eduardo, I would set up your lead gen tool to integrate each form with your mailchimp lists. At ConvertFlow we make it pretty easy ;) (disclaimer i'm a co-founder). Other tools like SumoMe have simple integrations too.

Jonathan Denney Co-Founder of Webpresario & Sitiopress

April 11th, 2016

What's up Eduardo. I'd suggest a lead gen solution that has built in email validation forms. Check out BriteVerify and ConvertFlow. What email marketing tool are you using?

Andrew Lockley

April 11th, 2016

Use social media login or captcha or email validation. It's just a setting, not a reason to choose one platform over another.

Eduardo Fonseca Cloud Provider | Azure & Unity 3d Developer | Senior .NET Software Engineer | MCTS

April 11th, 2016

Thank you  everyone, I have been using Mailchimp, tho only to get subscribers for the newsletter.
I'm now starting to create ebooks, and follow the recommendations of give them as a gift for subscribing, the thing is I want subscribers to go to the same list, for different ebooks and/or offerings, not really sure how to do that part

@John, I don't think we can remoe you from the mailing list, but you should be able to click the Following button on the thread to stop receiving emails

Eric Fransen Strategic, Digital Marketing | Lead Generation | Marketing Automation | Ecommerce | Paid Ads Expert

April 11th, 2016

LeadPages works well. 

Fang-hsun (Fang) BUSINESS development | MARKETING enthusiast | associate account director at LEO BURNETT

April 11th, 2016

For B2B in general terms, Hoover.com can be useful. It has humongous amount of business data that could take sometime to filter and get what you come for, though. 

K. Robbins Head Moose at Moose WorldWide Digital

April 11th, 2016

If you're creating a newsletter in order to show thought leadership the suggestions here about Mail Chimp are spot on.

If you're looking for clients - and expecting them to fill out request for information forms, the sad truth is that most web contact us forms and sign-ups generate more spam as they do actual leads, unless you are in a very narrow B2B market.

The spam bots have successfully broken every single form of attempt to stop them.  There is a rumor - probably true based on our experience - that there are factories in China where people are paid 1 cent for every captcha they solve.

The only way to get good, qualified leads is to do it the old fashioned way - a human doing research.  We have a full time person that does this.  

Companies that offer to sell you big lists of qualified suspects - from personal experience - are a huge waste of money.


Varun sha

April 11th, 2016

Please check iisgl.com/indeep

Rob G

April 12th, 2016

@ John O, please stop spamming the rest of us.  log into your FD account/settings/email settings and change your settings.