There is no doubt that fragmented technology results in fragmented business processes.
Instead of attempting to piece software together, you should consider investing in an all-in-one sales and marketing platform. With an integrated system, you avoid any opportunity for data loss. It also increases collaboration amongst your team. With complete sales and marketing integration, the two teams have total transparency into the sales funnel. Marketing can determine what's working and what's not, while sales gains valuable insight into their leads, as well as the most likely to close. GreenRope
is an incredible and highly affordable alternative for a CRM and marketing automation platform, not to mention has far more functionality and customization opportunities.
Even though there are many platforms out there, most require third-party integrations and can be quite costly, especially for SMBs. Many also require expensive implementations. GreenRope has an cost-friendly account setup package ($499), which gets you setup with strategy and training.
Along with the CRM and marketing automation capabilities, GreenRope is one of the only platforms with built-in predictive analytics, which means that sales can tackle that low hanging fruit and start closing more deals, more effectively.
Check GreenRope out if you are looking for a completely integrated and affordable alternative.
I hope I could help!