Amit Ashwini

Bengaluru, India

Director of Marketing at CognitiveClouds
Amit's Skills
Marketing
Growth
Sales
Business Development
Design
Management
Product Management
Public Relations
Strategy
User Experience
Background

About Amit

I head marketing at CognitiveClouds where I help startups and enterprises build remarkable software products.

As a marketing guy, my primary goal is to make CognitiveClouds a well-recognized brand in the software development industry leading to easy discovery, high recall, and high trust

Quote

"How well we communicate is determined not by how well we say things, but how well we are understood.” - Andrew Grove

Work Experience

Director of Marketing

CognitiveClouds

April 2014 - Today

• Develop a comprehensive and aligned strategic marketing plan. • Develop and execute innovative campaigns to deliver on critical business objectives - user acquisition, revenue generation and brand awareness. • Manage digital marketing channels like PPC, Email, SEO, Display, Social to maximise customer acquisition • Devise and optimize digital marketing campaigns across ad platforms such as Google, Facebook and LinkedIn • Work with the Product & Tech teams to optimise marketing activity for an effective measurement and development of our marketing KPIs • Support the Sales team with collateral and co-ordinate activation of target market areas • Leverage the marketing mix to transition consumers to our services offering • Primary goal is to make CognitiveClouds a well recognised brand in the software development industry leading to easy discovery, high recall and high trust

Discuss
Topics Followed 91
Academics 8501 Account management 9448 Advertising 29397 Analysis 10437 Analytics 28629 B2B 11840 Blogging 11793 Brand Development 20607 Business Analysis 33757 Business Development 71310 Business Strategy 45763 Business intelligence 18302 Business planning 47285 CRM 19903 Change Management 9022 Cloud Computing 28019 Coaching 10813 Competition 13428 Consulting 29935 Content marketing 10903 Content strategy 10400 Contract negotiation 11678 Creative Direction 11384 Customer service 12422 Data analysis 10508 Digital Media 25365 Digital Strategy 37308 Digital marketing 46466 Due Diligence 7763 E-Commerce 43818 Email Marketing 27651 Enterprise software 12467 Entrepreneurship 73078 Event Management 9584 Finance 16024 Financial Modeling 12821 Financial analysis 11487 Fundraising 43553 Go to market strategy 12304 Graphic design 11003 Growth 30553 Growth hacking 27361 Investments 18219 JavaScript 22574 Lead generation 13151 Leadership 46249 M&a 7262 Management 48853 Management consulting 25577 Market research 34486 Marketing 54312 Marketing Communications 13663 Marketing Strategy 50946 Mobile marketing 15133 Negotiation 14881 Networking 18494 Non-profit 7845 Online advertising 33830 Organizational Development 10203 Outsourcing 1676 Private equity 10019 Product Development 44403 Product Marketing 34333 Product management 21769 Program Management 24801 Project management 37031 Public relations 25699 Public speaking 26811 Recruiting 11295 SEO 27349 Saas 27396 Sales 35262 Sales Management 23961 Sales Strategy 14435 Sem 5347 Small business 18209 Social Media 39145 Social Media Marketing 22784 Social networking 30855 Software Engineering 12025 Startups 67903 Strategic Partnerships 49959 Strategy 62533 Team Building 31036 Telecommunications 8983 Training 14195 User Experience Design 16076 User Interface Design 13093 Valuation 10274 Venture capital 36066 Web Analytics 9929