Andre Wet

Cape Town, South Africa

CEO, Entrepreneur, growth specialist, mobile visionary ... at large

About Andre

Senior C-level exec and seasoned entrepreneur.

I build and grow companies and launch new products and solutions in the m-commerce, e-commerce and mobile spaces. I have 25 years C-level experience in management, marketing, strategy and business development, both in developed and emerging economies (focus on the latter is 100% on the mobile economy) with an in-depth understanding of all aspects of digital commerce.

Some highlights:

• I grew my current company in 3 yrs by more than 700% to be among the top5 most visited e-commerce sites in SA and Africa (without counting mobile traffic, add this and we're right at the top).
• It now offers millions of products across thousands of categories both online and offline (the latter being the future of mobile commerce).
• I successfully launched a mobile shopping app that was then selected and voted as the best app internationally in 2013, beating 150 000+ other entrants.
• Same app wins the MTN business app of the year in SA.
• More than a million downloads of the app to date.
• Finalised the first commercial mobile app preload with Africa’s largest mobile operator worth millions of dollars to preload our current shopping app across their network.
• In 2010 I successfully took to market two prepaid card and mobile payment wallet programs out of Singapore into the Asian market. They were hi-net Mastercard programs and had the highest value for a prepaid card to date anywhere.
• When mobile was just getting going, I built what is believed to be the first international premium rated MMS offering in the market.
• I’ve raised in excess of R50 million in different series of venture and other capital.

Work Experience

Entrepreneur, advisor, consultant

Looking at new challenges to get stuck into.

December 2015 - December 2016