Andrea Leiter

Chicago, Illinois, US

Marketing Strategist - Multi-disciplined, brand & revenue builder, 40+ verticals, B2B & B2C
Andrea's Skills
Marketing
Operations
Product Management
Strategy
Business Development
Design
Finance
Fundraising
Legal
Public Relations
Recruiting
Sales
Technical
User Experience
Background

Quote

It's not what the vision is, it's what the vision does. - Peter Senge

Work Experience

VP Marketing

Oak Brook Consulting & Leiter Communications Inc.

January 2002 - Today

Delivering marketing strategy and marketing execution for clients addressing specific marketing challenges. Positions brands in emerging and highly competitive markets to gain market share and revenue. Several clients saw revenue increases of 30% within 12-18 months -- led to acquisition by major industry competitors within same time frames. Strengthens go to market strategy, value propositions, marketing communications, PR, and digital marketing strategy. Client work with: Rite Aid Pharmacy; Knightsbridge Solutions (HP); Abt Electronics; Westell Technologies; Charles Industries; Taut (Teleflex Medical); ZefTek (Wabtec); and Invibio Biomaterials.

Director Marketing & Communications

Westell Technologies Inc.

January 2001 - January 2002

Sr Product Marketing Manager -- Telco Access Products -- B2B & B2C

Westell Technologies

January 2000 - January 2001

Corporate Marketing Manager (Strategic Planning & Business Development)

Smith Bucklin & Associates - Professional Services & Not-for-Profit Management Company

January 1999 - January 2000

Marketing Manager - Direct to Consumer Patient Model

Invacare - Peiser's Medical Supplies & Services

January 1998 - January 1999

Marketing Services Team Leader

Colliers International -- Commercial Real Estate

January 1991 - January 1996

Marketing Specialist

Intercon Security (GardaWorld) Global Consulting & Security Services

January 1990 - January 1991

Education

Canadore College

Graphic Communications - 3 Year Advanced Diploma Program

1986 - 1988

University of Wisconsin

Journalism, Forensic & Competitive Analysis Studies

2013 - 2013

University of Chicago - Graham School

Advanced Writing Studies

2006 - 2006

Certification

Digital Marketing Specialization (5 Certifications)

University of Illinois at Urbana Champaign - iMBA Program

Microsoft Database Management (Queries & SQL Oversight)

Productivity Point

Polarized Light & Chemical Microscopy - Materials Analysis for Industrial Manufacturing

Hooke College of Applied Science