Andreas Ehrencrona

Berlin, Germany

I can take care of the tech. Can you take care of the business?
Andreas's Skills
Product Management
Business Development
User Experience

Startup Experience

Founded 1 startup

Age Group


About Andreas

Building a tech product involves a lot more than just programming. Coding might have been a challenge 20 years ago, but the industry has moved on. Today, the challenge is getting all part of the tech team – from product management to UX designers – to pull together to build a great product using all of their collective skills.

So if you are looking for someone to build a tech team, yes, you need someone who knows programming, but more importantly also someone who can put together a team and get it to function.

For the last twenty years, I've been filling that role in countless projects. I've always been doing a lot of coding myself, generally building the core parts of the system and setting the architecture, but I've been spending as much time working on hiring, coaching junior developers, setting work processes and resolving conflicts in the team.

I never run the kind of team where developers are working on different parts of the code base with minimal contact (often in different locations). That kind of team can never be truly productive. I run teams where there is constant discussion, planning, reviews, stepping on people's toes and sometimes conflicts, in the interest learning and making sure we're pulling in the same direction.

I can get this to work for offshore and distributed teams too, but it's a lot harder.

I've worked in corporate environments where I've been team lead on large corporate projects for e.g. Süddeutsche Zeitung, NZZ in Zurich, Wegener Media in Holland, mtvU's College Publisher network in New York etc., but I've also run my own one-man startup as sole developer.

What I'd like to do no next is something that is good and a large number of people love and use. I want to have the chance to build a great product, as opposed to being stuck in an organization that inherently makes it impossible to build something good.

I've done projects in over ten countries, and I'm more than open to relocating, in fact I'm assuming I'll be relocating (I'm currently located in Bangkok).

Find me on LinkedIn at

I'm more interesting in finding smart, complementary but like-minded people than an "idea". We can figure out the idea together and it will need to change a number of times as things develop anyway.

If you're interested in having a chat, send me a message and we'll organize a Skype call.

I'm at a native speaker level in German, English and Swedish, fully fluent in French and Dutch, fluent in Italian and have a reasonable grasp of Japanese and some Russian.

Work Experience

Director of Engineering

Ginja Co Ltd

May 2017 - November 2017

Leading the development team and introducing structured development processes based on Scrum at a startup.



January 2015 - September 2016

Founder of a language learning app that in various iterations was targeting Russian speakers learning English and English speakers learning Russian and Japanese. Built on an new twist to spaced repetition it did attract a lot of users (~100,000) and proved highly engaging to a subset of them, but never enough to be commercially viable.

Freelance consultant

Velik AB

January 2011 - January 2015

Project Manager and team lead on various software development projects, generally in Germany, generally for the publishing industry.


KTH Royal Institute of Technology

Master of Science

1995 - 1999