Chicago, Illinois, US

Betsy 's Skills
Product Management

About Betsy

About Me:
I am a dreamer, a thinker and a problem solver. I love to solve problems in a creative fashion. I believe in connecting with the consumers emotionally and value desing/UI.

I have strong product marketing and B2B strategic marketing experience. I have knowledge and experience researching and analyzing market trends, creating market profile, buyer profiles, competitive landscape, launching new products, positioning new products and launching targeted marketing campaigns. I have a diversified industry experience from electrical/electronic mfg, chemicals and enterprise security.

I have a unique blend of marketing, business and technical skills. I have commercialized new products and have experience managing a product line.
I have 8+ years of B2B experience consisting of Product Management, Marketing, Technical Sales and Leadership training.

My Interests: Travel (esp. global), stocks, reading (world affairs, business and industry magazines)

Looking for in my co-founder:
I am looking for someone who has strong technical skills; since I am quite business savvy and can complement his/her technical skills.

Personality Type - Intelligent, motivated, hardworking and down-to-earth.

I am open to working with someone who has an idea or has a prototype ready and is looking for someone to take it to the next level.


Duke University - Fuqua School of Business


2011 - 2011