Brice Chaney


Norwalk, Connecticut, US

Finance and Operations Leader With Strategy and Analytics Expertise
Brice's Skills
Business Development
Product Management
Public Relations
User Experience

Startup Experience

First time founder

Age Group


About Brice

I am currently in the process of launching a business focused on integrating the finance function more seamlessly with agile software development teams. I am looking to connect with folks who might have an interest in working on this project with me, particularly folks with software development, B2B product management, or accounting/audit backgrounds to complement my own.

Work Experience

VP, Finance and Operations

Collage Group (Formerly EcoNet Ventures LLC / Latinum Network)

January 2014 - May 2017

• Joineded firm in infancy, earned promotion to Executive Leadership team, and helped it achieve operating profitability and growth from under $1M/year to $9M/year in revenues. • Directed finance, operations, and strategy for firm offering unique subscription service model to help clients serve, engage, and activate brands with fastest-growing, most-influential consumers, including: - lead procedural and policy adjustments needed for firm to reach audit readiness, receive clean opinion during first full audit cycle, and no audit adjustments in the second cycle; - established $2M line of credit facility for operating cash flow and short-term investment needs, managing bank relationship and monthly compliance reporting to ensure EBTIDA and liquidity covenants are met; - oversaw diligence to secure $5M in mezzanine financing - created firm’s first-ever integrated monthly performance cash flow and balance sheet forecasts across four distinct product lines, update-able on a monthly basis. • Drove corporate strategy and implementation across all product, servicing, and sales functions, ensuring adequate investment in growth initiatives and, in turn, core business success. • Administered systems operation and reporting, overseeing firm’s configuration, including: - developing and implementing it as a CRM, sales pipeline, and performance reporting platform; and - extending it from a top-line, bookings-only focus to add critical subscription metrics such as renewal rates, customer acquisition cost (CAC), syndicated margins, and product line profitability. • Managed operations including human resources, holistic training and staff development, benefits, and cross-functional processes; and established and continue to administer performance review reporting. • Supervised all client, vendor, and partner contract negotiations, working with outside legal counsel and advisors as needed. • Directed current investor communication and messaging, as well as preparation of investor due diligence during financing rounds.

Senior Director, Products and Professional Services

Collage Group (Formerly EcoNet Ventures LLC / Latinum Network)

May 2010 - January 2014

• Managed all three core product and service offerings, Syndicated Research/Product, Consulting, and Insights, contributing to substantial increase in firm’s overall capabilities and monetization potential. • Increased revenue by $4-5M, about half of overall revenue, by: - creating and building structure and processes of initial services layer on top of network subscriptions; - developing and overseeing implementation of financial and operational model for proprietary market research community launch; and - managing delivery of 100+ client engagements with top consumer brands, including Procter & Gamble, Unilever, Kraft, Nestle, Anthem, Cigna, Univision, and Brown-Forman. • Developed in-depth syndicated research deliverables spanning wide range of topics from population dynamics analyses to consumer insights and multicultural marketing best practices. • Oversaw syndicated subscription product managing overall client experience, research schedule, cadence, and taxonomy, ultimately improving client engagement and retention, including: - spearheading initial investments in data and business intelligence tools to support efforts to transform research product into a more interactive platform. - co-developing intellectual property and initial authoring of firm’s Total Market playbook, “Marketing Across the Cultural Continuum®”; - overseeing design, development, and launch of enhanced client web platform; and - delivering keynote presentations at company roundtables and client onsite meetings.

Analyst / Consultant


July 2006 - July 2008

• Contributed to client engagements of niche management consulting firm generating ~$25M/year in revenue by focusing on developing and implementing marketing and sales strategies for Fortune 500 technology and telecom firms. • Performed data analysis, econometric modeling, and presentation development and delivery during consulting engagements with major clients such as Microsoft, HP, AT&T, and SAP, including: - modeling impact of business-to-business (B2B) marketing tactics at Microsoft’s EMEA and developing models to optimize future marketing budget allocations; - conducting and analyzing discrete choice and conjoint studies for AT&T and HP, dealing with pricing, offering optimization, and non-market valuations; and - utilizing various econometric techniques to analyze customer churn, project lifetime value of customers, and measure return on marketing investment for HP’s printer business. • Nurtured client relationships and presented final analyses to their upper management and core teams.


New York University

MA, Economics

2008 - 2010

Colgate University

Mathematical Economics

2002 - 2006

Co-working Space

Sono Spaces, South Norwalk

2017 - Today