Cristina Rose

Quito, Ecuador

Passionate about leaving this world a lot better than I found it!
Cristina's Skills
Business Development
Product Management
Public Relations
User Experience

Startup Experience

Founded 2+ startups

Age Group


About Cristina

I am a highly motivated and resourceful professional with over fifteen years experience working for large multinationals in Canada and South America. I specialize in business development, sales and entrepreneurship.

My professional work experience has been focused on leading proposal and capture management activities with a particular focus aimed at winning government and public sector bids. This involves managing proposal responses and leading multiple subject matter experts, particularly in the fields of technology, document management, call centre services, outsourcing, program administration and other service operations.

As a graduate of the MBA program at the Gustavson School of Business (Victoria), I am an active leader of business alumni and have served as Chairperson of the largest Alumni Chapter for the business school.

I am passionate about entrepreneurship and looking forward to meeting like-minded people interested in entrepreneurial ideas that disrupt the world for the betterment of the environment.

I am currently working on an online platform start-up I believe will have worldwide reach and has the potential of disrupting the printing industry. I am currently looking for potential co-founders to join me in this journey...


"If you can imagine it, you can achieve it. If you can dream it, you can become it." - William Arthur

Work Experience

Account Executive, Business Development - Canada


May 2010 - August 2016

MAXIMUS is a leading operator of government health and human services programs in the United States, United Kingdom, Canada, Australia and Saudi Arabia. With annual revenue of more than $1 billion, strong recurring cash flows and minimal debt, we have the financial strength that represents a high level of stability and reliability to our clients and employees. ( Reporting directly to the VP of Business Development and leading a team of up to 25 subject matter experts and other corporate resources to prepare written proposals for government and public sector RFPs, RFIs and RFQ responses. (Proposals ranged in dollars from 30k to over 500 million). Responsibilities include: * Business Development: Opportunity and lead generation. * Account Executive: Point of contact with procurement officers and public sector agencies concerning MAXIMUS proposal activities * Capture Management: Review of procurement documents to identify bid capabilities; gather market, customer and competitor information; identification of deliverables, work tasks and timelines. * Proposal Management: Ensuring quality and timely delivery of winning proposal responses.

Performance Management Advisor

Brookfield LePage Johnson Controls

July 2006 - February 2009

Brookfield Johnson Controls creates and manages healthy, productive and sustainable work environments to help businesses operate at their full potential. WSI-BLJC holds the contract with the B.C. provincial government to provide Facilities Management to over 2,000 buildings in the province. Responsible for Performance Management of the company's contract with the provincial government to ensure the company met service levels and key performance indicators as per contractual obligations. * Continual improvement of Key Performance Indicator Framework. * Data Analysis collecting information to create KPI reports as well as performing root cause analysis to identify service challenges. * Initiated and lead various continuous improvement projects across the organization assisting the company to achieve 800k in profits per year.

Proposal Team Lead


January 1999 - June 2003

Sales Management, Marketing and Logistics of IT Educational Courses: * Worked independently and in teams of 2-5 to put together over 100 winning proposals * Effectively designed and managed the logistics of over 30 educational and training events throughout Ecuador and Argentina. * Successfully supervised, hired and evaluated over 20 contracted instructors resulting in excellent results in customer service surveys. * In charge of pricing models and implementing the marketing campaign for IT Learning Courses.



August 2017 - August 2017

Archerlion Consulting provides proposal management services to a multi-national organization and advisory services to 17+ start-ups Currently working on an online platform start-up that is scalable and has potential worldwide reach


University of Victoria

Masters of Business Administration (MBA), in Entrepreneurship

2004 - 2005


APMP (Proposal Management)