Dale Williams

Vancouver, Canada

Director, Go-to-Market
Dale's Skills
Leadership + Management
Strategy Development
Strategy Alignment
Conversion Optimization
User Analysis
Management
HTML + CSS
JavaScript
Analysis
Process
Customer Success
Business Development
Marketing
Fundraising
Growth
Sales
Background

Startup Experience

Founded 1 startup

Age Group

25-35

About Dale

I'm was the first employee at Routific, where I lead sales, customer success, and product-led growth. I helped grow the business from $20k to $3m+ annual recurring revenue.

Co-founding a SaaS company is my ideal next venture, but in my spare time I play guitar, do comedic improv, and hike around British Columbia.

Work Experience

Assistant Corporate Sales Leader

Corporate Traveller Canada

May 2012 - January 2016

The business travel division of the Flight Centre Travel Group (ASX: FLT). Top Performer Award (Global): $2m Net New Business in <12 months.

Director, Go-to-Market & Employee #1

Routific

February 2016 - Today

Education

University of Western Ontario

English Language & Literature (Specialization)

2005 - 2009

Lighthouse Labs

Front-End Web Development (Javascript)

2018 - 2018

Reforge

Monetization + Pricing Deep Dive

2020 - 2020