D'Arcy Heath
London, United Kingdom
D'Arcy's Skills
Digital
Strategy
Design
User Experience
Product Management
Marketing
Background
Startup Experience
First time founder
Age Group
36-55
About D'Arcy
Digital marketer focused on ecommerce, products, data and digital channels. Competitive and goal-orientated, I want to lead the way, face new challenges, embrace opportunities to shape change, and make things make happen to win.
Quote
Fortune favours the brave - Latin phrase
Work Experience
Head of Digital
D&D London
January 2019 - March 2019
D&D are a group of 37 London Restaurants that wanted to digitally evolve their loyalty programme, launch a new Group website and develop their digital strategies for PPC, SEO, CRM, and Social Media.
Digital Marketing Director
Smart Currency Exchange
September 2018 - December 2018
Smart Currency Exchange provides foreign exchange to businesses and consumers, and I lead a commercial marketing function to support growth
Head of Digital Commerce
GTA
July 2015 - June 2018
GTA is a global travel and hotel distribution company, and I was hired by them to roll-out ecommerce capability on their newly implemented ATG ecommerce website.
Director of Digital Insurance
American Express
January 2013 - July 2015
Transformed Insurance into an omni-channel digital acquisition business.
Education
Monash University
Masters, Marketing
2002 - 2004
Certification
Google Analytics For Beginners
Google Analytics Academy
![[C]oFoundersLab](/img/logo/blue_cropped.png){kind=logo}