FLORIAN URTIZBEREA

Buenos Aires, Argentina

Hi, this is Florian a french young entrepreneur
FLORIAN's Skills
Marketing
Product Management
Strategy
Background

Age Group

25-35

About FLORIAN

I am a 28 years old French boy living in Buenos Aires since 1 year and a half. I have been working in Marketing and in Strategy and I am now working on opening my own business in Argentina. I would like to open a café that would be a working place for freelance and a meeting spot for entrepreneur.

Quote

Later is one of those dream killers - John C. Maxwell

Work Experience

Consultant

THE MIND COMPANY

July 2016 - Today

• Worked on strategic consulting projects for Fortune 500 companies in the medical devices • Took part in projects spanning Canada and Latin American markets in multi-cultural teams working in English, Spanish and French • Performed primary and secondary research, competitive intelligence and landscape analysis, go-to-market strategy, value chain analysis as well as presentation of findings into client-ready deliverables

PRODUCT MANAGER

CAME FRANCE

January 2012 - October 2015

• Product manager for new Business Unit (Alarm, Home Automation, Intercommunication) • Account management and monitoring of in-field marketing campaigns for national retailers (Rexel, Sonepar, Descours & Cabaud…) • Operational product launches coordinator (benchmarking, product's positioning, sales training workshops, marketing supports, communication…) • Market studies and sales product Analysis (SAP Business Object) • Communication: digital and social media management (Facebook, Twitter, Linkedin...), brand growth (webmarketing, SEO, SEM, Google Adwords), institutional (National Catalogs and price list) • Cross functional activities: Budget tracking, logistics (SAP), customer service (CRM) to boost sales and enhance on brand's experience

MARKETING ASSISTANT

TENNANT FRANCE

September 2010 - September 2011

• Product manager for the french market (benchmarking, product positionning, marketing supports...) • Communication: Social media management (content manager for website, SEO, SEM, Google Adwords...) • Event organisation in the city cleaning and professional cleaning industries (BtoB) • Customer Service (CRM) leads management, response to client's inquiries. • In-fied marketing campaigns and ensure brand consistency through communication tools (telemarketing scenario, specs sheets for new products...)

EXPORT ASSISTANT

SOUTHERN ALUMINUM FINISHING

January 2010 - June 2010

Internship of 5 months in the export development in an Aluminum Finishing Company in Atlanta, GA. • Identification of future business opportunities for exporting company's products and edition of a marketing plan (benefits of products, INCOTERMS policies...) • Communication: Content management of website in French and Spanish • Primary and secondary research and landscape analysis in the construction industry in Canada and Mexico • In-field marketing campaigns in Canada and Mexico to assure brand's growth and meet new partners .

Education

IAE GUSTAVE EIFFEL

MASTER 2 GEOMARKETING

2010 - 2011

UNIVERSITY OF NORTH CAROLINA WILMINGTON

BACHELOR IN MARKETING

2008 - 2010

KEDGE BUSINESS SCHOOL MARSEILLE

BACHELOR IN BUSINESS ADMINISTRATION

2006 - 2008