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Lysle Wickersham

Business Development, Fundraising, Marketing

New York, New York, US

Background

About Lysle

Founder, Wick&Co.
I collaborate with startups and early/mid stage companies across a variety of verticals (and for VC and PE firms) to maximize business or asset potential, drive scale, grow equity value, increase transaction multiple, reduce the cost of raising capital, and always to increase return on investment. I’ve got a particular love for innovation, disruption and emerging technology.

I help build brand, business and wealth through identifying sustainable market advantage, competitive positioning, defining growth strategy, supporting raise initiatives, identifying acquisitions and optimizing exit strategies. It’s where branding and banking come together and it's my little contribution to the art of creative capitalism.

Headline

Business builder driving growth, revenue and relevance. Brand strategist, management/strategic consultant.

Work Experience

Partner, Strategy Lead

Briggs Capital, LLC

January 2000 - January 0

Strategic business building, mergers & acquisition, investment placements, exit strategies.

Maniging Director, Chief Creative Officer

Wickersham Hunt Schwantner, (part of WArnold Worldwide)

January 1991 - April 2000

Full-service, discipline-neutral, integrated communications advertising agency. WHS was a pioneer in brand-driven direct marketing and an early adopter of digital marketing acquiring interactive capability in 1996. The Agency delivered double-digit growth and 20% profitability year-over-year for nine consecutive years and build some of the most respected brands in the world.

Education

Ithaca College

Communications, Art History

1976 - 1980

Hyper Island

Digital Acceleration Master Classes

2011 - 2011