Max Way

Oxford, United Kingdom

Max's Skills
Product Management
Business Development

Startup Experience

Founded 1 startup

About Max

Omnichannel retailer and Marketing Director with broad and deep experience in the development and management of marketing and operations functions within retail and distance selling businesses.
An experienced Senior Consultant to multi-channel retailers. A well rounded marketeer with a solid history in consumer product marketing via online channels, mail order catalogues, call centre operations and television home shopping.

A First Honours degree in product design and member of the product development team within a retail and mail order business for many years.

Responsible for the integration and deployment of various software solutions within mail order businesses; from ecommerce platforms to call centre telephony solutions to full mail order ERP business platforms - with speciality in Microsoft Dynamics AX.

Specialties: Multi-channel retail, ERP, Microsoft Dynamics AX, catalogue mail order marketing, television home shopping, eCommerce marketing, MVT testing, KPI setting and management, mail order operations, retail operations, brand management, new product development, advertising development (tv, web, print), CRM, direct marketing, loyalty marketing, Business development, Negotiation, Commercial management.

Looking for sharp and motivated bright sparks to create something amazing!


Southbank Institute of Technology

Industrial Design

2001 - 2001