Nadine Joseph

Seattle, Washington, US

Experienced growth hacker looking for interesting startups in Seattle
Nadine's Skills
Growth Hacking
Business Development
Public Relations
Marketing
Growth
Strategy
Operations
Background

About Nadine

Experienced growth strategist looking to bring exciting ideas to fruition. Growth hacker and market strategist with expertise in ecommerce development and direct to consumer (DTC) products.  Looking for fellow self-starters who are ready to roll up their sleeves and create something big.


In previous ecommerce startups, I have...

* Implemented and managed a microinfluencer campaign that grew to over 200k ambassadors within the first 8 months. Drove a 2,540.50% ROI and 140,126 with this influencer campaign, as well as over 2000 custom pieces of content created by the Instagram Influencers.

* Led a successful Facebook and Instagram PPC campaign, driving a 14.14 ROAS (return on ad spend).

* Increased the returning customer rate from 3.05% to <10% by creating a customer loyalty email sequence, Facebook Messenger Chatbots, and text message marketing.

* Increased Average Order Value from $31.06 to $47.72.

* Managed and trained a team of 7 remote contractors.

* Implemented CRO (Conversion Rate Optimization) techniques that increased commerce conversions by 3%.

Quote

“Self-confidence is the characteristic of someone who keeps promises they make to themselves. Consistently keep promises you make to yourself.” - Ed Mylett

Work Experience

Founder

Peak and Valley

November 2018 - Today

We make plant-based wellness essentials to enhance your beauty, mood, and mind. Powered by adaptogens and mushrooms. We are a small team from Seattle, WA that started in 2018 with the mission of bringing inclusive, fun, and honest products to the world of wellness. Keeping in line with that mission, our ingredients are always organic or wildcrafted, vegan, and ethically sourced.

Co-Founder

Poppy Apparel

June 2015 - March 2019

Poppy Apparel is a fashion ecommerce store that consistently predicted fashion trends and produced apparel. This store is differentiated by it's strong social media presence and online community.

Education

Johns Hopkins University

Neuroscience

2014 - 2018

Certification

Google Ads Certified

Google

Co-working Space

WeWork

2018 - Today