Register or login to network with top notch entrepreneurs. It's free to join!

Carlos F. Moreno

Business Developer, Designer, Marketer

San Juan, Puerto Rico, New Mexico, US

Background

About Carlos F.

Looking for a co-founder to help me change the world for older adults (50+).
What I need:
• A person that complement my shortages
• Business developer
• Computer/Internet power user
• Bilingual (Spanish-English)
• Sales and marketing oriented
• Financial knowledge a plus
• Communication skills
AdultoMayor.org (and very soon) OlderAdult.org is a Social Business, primarily a web directory where Older Adults (OA) and their families and friends can find almost information related to their needs. Initially, it is comprised of the following 6 modules:
• Directory of businesses and organizations related to OAs
• Sophisticated Events Directory listing all kinds of activities for OAs
• Classifieds specialized for OA
• Articles with relevant information to enhance the lives of OAs
• Daily Deals (similar to Groupon) for OAs
• A Blog to encourage conversations and discussions between the OAs community
— Notice that all the modules above have a powerful integration with Facebook and Twitter
It’s very important to point out that AdultoMayor.org (AMO) is a Social Business, in which after achieving self-sustainability, all proceeds will be invested in the creation of additional self-sustainable social enterprises (using the same business model) that fills other needs of the OAs population.
Most revenue will come from advertising in the form of:
• Business and organizations Listings
• Events listings (entertainment, education, activities etc.)
• Classified advertising listings
• Banner’s advertising
AdultoMayor.org Spanish language target market:
Puerto Rico, United States Hispanic population, Latin America and the Caribbean Basin, Spain
Puerto Rico (Starting location and laboratory)
• 33% (1.2 million) of Puerto Rico’s population is over 50 years and growing
• Of these, over 681,500 are between 50 and 65
• 60% surf the Internet in their free time*
• 50%+ make online purchases*
• 76% have created a profile in the social networks (mainly in Facebook)*
*Source: Arteaga & Arteaga 50+ & Fabulous 2013 older adults market study
OlderAdult.org English language target market: United States, Canada and the Caribbean Basin
• According to Nielsen Boomers 2014 study 33% of the US population are Boomers.
• According to Nielsen Boomers 2014 study 53% of Boomers are on Facebook
• More information upon request
In five years, close to 50% of the U.S. adult population will be 50+
and older and they will control 70% of the country’s disposable
income. What’s more, they stand to inherit $15 trillion in the next twenty years.

Beginner
Intermediate
Expert
Sales
Technical
Product Management
Marketing
Managing People
Finance