Scott Cuppari

Peachtree City, Georgia, US

Fractional CMO. Award winning marketer w/ 25 yrs experience @ Fortune 500 brands & ad agencies.
Scott's Skills
Strategy
Product Management
Marketing
Background
Work Experience

Founder

Cuppari.Digital, LLC

May 2018 - Today

I advise SMBs and start ups on marketing plan development and social media implementation. Fractional CMO - CPG Food Industry Marketing Advisor - Restaurant Industry Marketing Consultant - Sports Technology Start-Up Social Media Strategy - Restaurant Industry Marketing Advisor - CPG Beverage Industry

Director, Digital Marketing & Enabling Technologies

The Coca-Cola Company

June 2006 - April 2018

Specialized in Integrated Marketing Communications with an emphasis in digital marketing (social, web, apps, and loyalty programs). Launched and grew the Coca-Cola Freestyle brand platform from 400 units to over 50k and launched the first IOT Freestyle app and grew the base to over 2.0MM downloads and 1.4MM annual interactions.

Fractional, CMO

Wonder Natural Foods

December 2019 - Today

Provide strategic vision for our challenger brand, comprehensive marketing plan development and execution, provide thought-leadership on sales and marketing materials for our network of sales leaders and brokers, and lead all brand advocate efforts in social channels.

Education

West Virginia University

Master of Science, Integrated Marketing Communications

2006 - 2008