Bill Allman, Adviser

Marketing, Operations, Strategy, User Experience

Washington, D.C., , US

Bill is looking to advise a startup

About Bill

Adviser experience

Engaged in advising 5 businesses over 2 years

Startup experience

2 startups founded , 2 startups operated , 2 years operating startups

Relevant industries

Media

Expertise

Marketing Operations Strategy User Experience

Key accomplishments

Ran digital media operations for major content companies: USNEWS, Discovery, Bonnier, Smithsonian. Also participated in startups.

Background

About Bill

Bill Allman is the Chief Digital Officer, Smithsonian Enterprises, where he creates and manages the digital business, marketing, and content strategy for the Smithsonian’s Enterprise group, the revenue-generating arm of the Institution. He is responsible for managing business, marketing, and content strategy and operations on Smithsonian.com, AirSpaceMag.com, goSmithsonian.com, ecommerce and direct to consumer marketing efforts for SmithsonianStore.com and SmithsonianJourneys.org, and collaborating in digital video efforts with the SmithsonianChannel.com. He is also responsible for mobile, tablet and other new platform initiatives.

Education

Brown University

Bachelor's of Arts; Bachelor's of Science

- 1978