Email Marketing · Data

Any ideas for how to get an email list of people who own/live on 1 acre or more?

Shawn Elledge Integrated Marketer specializing in B2B Demand Generation, Lead Generation and Direct Marketing

January 21st, 2016

I'm looking for email data on consumers who live on one or more acres of land east of the rockies.
I guess if I cant buy that list as is I cold search by home value but home value doesn't necessarily mean they live on a large lot.

Any suggestions appreciated.

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Kelly Kuhn-Wallace Marketing and Strategy Consultant

January 21st, 2016

Hi Shawn!

Even if you find a service that has this list, you'll probably be better off going DIY for accuracy and price.

The easiest thing I can think of to do is still a multi-step process:
  1. Mine Zillow or similar for addresses of properties that fit criteria
  2. Match addresses with tax records (remove rentals where possible)
  3. Validate resulting name + mailing address against commercial service (many available)
  4. Match emails using similar service, social media API level search,  or DIY brute force
Obviously none of these email addresses would be opt-in.

Depending on your project, you might also consider mailing list rental of companies who serve this sort of property. Fence installation comes to mind.

HTH!

KKW


Michael Brill Technology startup exec focused on AI-driven products

January 21st, 2016

Shawn, if it were easy, it would have been done already. ;-)

I think embedded in Kelly's suggestion is some level of automation.

"Manual work" can almost always be automated for very, very little. As an example, I just had someone build a tool that scraped company names from a few thousand pages, guessed at their domains, looked up specific roles on LinkedIn and then generated/validated emails for them. Certainly not perfect but 4 hours to write a spec, and just a few hundred dollars to implement.

More often than not, the data is out there.

Kelly Kuhn-Wallace Marketing and Strategy Consultant

January 21st, 2016

Right on, Michael. There would be no way to do this manually. These RE databases aren't too difficult to scrape. Probably could even be set up with one of the newer GUI-driven tools like import.io.

Heidi Finn Realtor / Principal Urban Luxe Real Estate

January 24th, 2016

Hi Shawn,

I own a real estate company and this is common for brokers in my company for 'farming lists.' As many have stated, email lists are hard and expensive to come by, but address lists with name of owner, lot acreage, based on city/town/zipcode, assessed value, etc. are easy to come by.  Just drop me an email with your specifications and happy to run the search and send over in Xcel format. 

No Zillow research needed, which is horribly inaccurate anyway!  :)

Anthony Miller

January 21st, 2016

I've used them in the past. https://www.infousa.com/

Caitlin Bolnick

January 21st, 2016

We have a great vendor on our platform who may be able to help you out (getsteward.com). VENTUREAPP provides access to the best resources and solutions free of charge for start-ups. Let me know if you are interested in connecting with them and happy to make an introduction. My email is [removed to protect privacy]. Thanks!

Ogden Rattliff, MBA

January 21st, 2016

Can you search the property tax records by county by state? Sent from my iPhone

Shawn Elledge Integrated Marketer specializing in B2B Demand Generation, Lead Generation and Direct Marketing

January 21st, 2016

Info doenst have land size or acreage and thats the problems Im running into. I have used just about every data sources out there data.com, social123, circleback, omi, info, netprospex, hoovers, dnb etc. 
The challenge is finding a data solution that integrates the tax property records like Ogden mentioned. 
I hoped someone knew of a solution is all.
Sounds like a good business idea

Michael Brill Technology startup exec focused on AI-driven products

January 21st, 2016

Google "list of property owners" ... the first couple allowed you to filter on lot size. Not sure if they have email addresses though. Snail mail may the way to go... or there are some ways you can guess some portion of the emails programmatically.

James Sullivan Direct Mail & Digital Solutions, that also may need Public Relations, Print Production and more, for less...Now

January 21st, 2016

Any good list broker would be help you find the data you need.
try Steve Borg at Borg Direct
Jim Sullivan. tell him I sent you with payment up front.
steve@borgdirect.com