Customer Acquisition · LTV

Fresh thinking with regards to: Pricing, Life Time Value and Customer Acquisition Costs

Derek Dukes Business Development, Startups at Amazon Web Services

January 28th, 2013

Hey all,

I\'m working on a pricing shuffle for one of my startups, Dipity, and am
looking for some of the current best thinking on Pricing, CAC and Life Time
Value. We did a pretty exhaustive overhaul back in 2010 and saw significant
improvements, but we\'re looking to streamline things a bit from a product
and ops perspective and it\'s time for a refresh.

Basically, I\'m out of date and looking for any good resources to get back
in to the swing of this piece of work.

Thanks! Derek

- d

Derek Dukes | 415-828-5781 | @ddukes

David Hauser Young Entrepreneur, Speaker, Founder of Grasshopper and Angel Investor.

January 28th, 2013