Investor pitch

how to create an effective investors pitch?

Arjun Chhabra Co-Founder @ Brainstorming Labs, IT Engineer, Avid Ghost Writer

May 10th, 2017

I am looking for investors but have zero idea on how to create an investors pitch. Can anyone help me with the same. Will be indebted.

Nik White Founder of TalentMob - a social talent show in your hands

May 10th, 2017

The first thing you should do is google "pitch deck examples" and look at the pitch decks of successful companies in your space to give you a basic framework. I have no idea what you're building, but some examples I looked at in my space were some early decks from Facebook, LinkedIn, and a few other social media type apps.

Then check out It has a TON of free pitch deck templates that tell you precisely what to put on which slide and why. It's very user-friendly, with a ton of cool features, and it'll make your deck look quite professional. You can create your deck for free, but if you want to share it, I think they charge like $20 or so per deck. I personally think it's well worth it. I probably sound like an ad, but I promise I'm not affiliated with them whatsoever. :)

Trevor Heisler Marketing Strategist and Builder of Brands

May 14th, 2017

Start by thinking about what the three or four main things you want potential investors to remember about your company or product after meeting with you. Then explain those three or four things as clearly and concisely (the fewer words the better) as possible before even going to your computer. Those three or four things have to include what makes you unique / different / better than everyone else in your defined space, and how that differentiation will lead to you making money for you and your investors. Then you are ready to start mapping out your investor deck on your computer, preferably not with a generic template, but instead with a deck that is designed with your branding and messaging in mind. Again, keep it clear and concise, not overly detailed. 12 to 15 slides is a good target. Much more than that and your messaging and your audience will tail off.

Feel free to check out some of my sample decks at



Eli Epstein Head of Content at CoFoundersLab

May 10th, 2017


Here's an article we've written that has tips on what investors are looking for and how to create a pitch deck. We offer a free pitch deck template if you enter your email in the window that pops up.

Philippe Lachaise Co-founder at WHOZIC.COM

May 10th, 2017

Start here :

Read the book (I'm reading it for the second time !)

Brian Thomas deligent and sincerity

May 10th, 2017

Startups frequently prepare a “pitch deck” to present their company to prospective angel or venture capital investors. The pitch deck typically consists of 15-20 slides in a PowerPoint presentation and is intended to showcase the company’s products, technology, and team to the investors. Raising capital from investors is difficult and time consuming. Therefore, it’s crucial that a startup absolutely nails its investor pitch deck and articulates a compelling and interesting story.

Brian Thomas deligent and sincerity

Last updated on May 10th, 2017

Get back to you shortly

Dane Madsen Organizational and Operational Strategy Consultant

May 10th, 2017

Look to Guy Kawasaki. Know that you have to build many versions. Pitch sessions can be in person when your words are more important than the deck. Others will be unguided where you have to convey more information but only enough to get attention. Fewer words, fewer points. Use the Steve Jobs Rule of Three - no more than three thoughts on a slide. Preferably no more than three word per point. The key slides are your team and the problem you are solving. If you are solving a $10 million problem, you will not get funded. They need to see they can make 10 x on their investment. If you have no team, you will not get funded. If you have no history together you will not get funded. Nearly everything else is fluid.

Joe Albano, PhD Using the business of entrepreneurialism to turn ideas into products and products into sustainable businesses.

May 10th, 2017

At the most basic level, investors want you to tell them a story about how you are going to take their (relatively) small amount of money and turn it into a much larger amount of money.

A credible story of this type includes four elements:

  1. How will you create demand for your product or service?
  2. How will you reliably and profitably fulfil the demand you have created?
  3. How will you manage the money (cashflow)?
  4. How will you build and maintain the team capable of doing all of this?

Have you build and validated a business model that addresses all of these elements? I've seen a lot of early-phase entrepreneurs focus too much on HOW to tell the story and not enough on the quality of the story they tell.

Brandon Finlen Believe in better possibilities. Act to make real.

Last updated on May 10th, 2017

Here is a thread from a few weeks ago that should have all of the information you need. Take a look at this and feel free to reach out personally if you have any further questions.

Raj Raghavan Consulting | Blockchain | Artificial Intelligence | Machine Learning

May 10th, 2017

The first: is a compilation called "The Best Pitch Deck Examples On Slideshare" and has decks from, Mint, Youphonics, Gamexplain, and Zapmeals. Some good variety in these decks. Notably, I've seen a lot of the Mint "DNA" pop up in other decks lately.