Consumer mobile · Mobile advertising

Mobile couponing budget?

Chris Carruth VP/Director. Strategy | Business Development | Operations | Product | Solutions

December 23rd, 2014

Looking for some feedback that is at best a SWAG but hoping for an educated SWAG. I understand the correct answer is "it depends" but need some range of potential costs for 30k budget. This would be for mobile couponing (creative/campaign management/paid mobile search/etc) with SMS push, for a new product aimed at Moms 25-49 and young adults age 18-35. 

Assumptions would be:
a) budgetary costs for single major metro, such as Dallas or Chicago
b) cost for national campaign
c) costs for additional SKUs, same target markets

Yes, I know..but any help to narrow down what is now a rough guess would be appreciated. 

Sean Roland

December 27th, 2014

Are you looking for potential costs or potential returns for a $30k investment?  I'm happy to share + walk you though my couponing payout model, if you want to drop me an email -

Monu kumar Co-founder CronJ

December 23rd, 2014

Hi Chris,

Can you please send me some more details on